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Resources 2018-09-12T17:21:28+00:00

Agribusiness Resources

Growing your agribusiness starts with a solid foundation. Learn not only what the new trends are in data-powered strategy, marketing and sales – but also what tactics work for generating revenue and improving your ROI.

Webinars

Take an hour or less to learn a new skill that you’ll use in your day-to-day work. 

By the year 2020, 3 billion people – nearly half the world’s population – will be using email. For agri-marketers, this translates to an average $38 ROI for every $1 spent. But do you know how to harness this potential and drive your own email marketing campaigns? Download our on-demand webinar to learn how you can use email in your own campaigns.

In this webinar, you’ll learn about using data to find out where your ideal audience is and knowing “where to hunt”; identifying the ideal channels for your marketing and sales teams; and aligning marketing and sales efforts with your data-powered decisions.

Learn how to  overcome the challenges that agri-marketers are facing with regards to advertising cost; create and display ads that follow farmers wherever they go online; gain measurable, actionable results to continually improve your ad campaigns; and maximize your reach through a diverse marketing mix.

See how to build a business strategy based on real-life insights, learn how to create marketing audiences that are segmented and focused based on data, and master every sales conversation by using the data to know what the customer wants and how you can solve it.

Guides

Authoritative, in-depth resources into key areas of agribusiness operations. 

Ag Business Strategy

Read the Guide

Digital Agri-Marketing

Read the Guide

Ag Sales Prospecting

Read the Guide