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FarmFocus 2018-05-24T14:23:44+00:00

FarmFocus

Find new audiences
and start marketing today.

With FarmFocus, a data-powered, targeted agri-marketing application, you’ll be able to …

  • Integrate your marketing efforts with your sales efforts and vice versa
  • See complete and accurate contact information including addresses, phone and email addresses
  • View summaries of their farm operations to provide detail on acres, crops, livestock, gross farm income
  • Interact with maps featuring field boundaries of their farm fields for over 300 million acres of crops
  • Interact with the data through a user-friendly interface, complete with mapping, charts, graphs and search

Click here to schedule a FarmFocus demo

Use FarmFocus to find new audiences
and start marketing today.

With FarmFocus, a data-powered, targeted agri-marketing application, you’ll be able to …

  • Integrate your marketing efforts with your sales efforts and vice versa
  • See complete and accurate contact information including addresses, phone and email addresses
  • View summaries of their farm operations to provide detail on acres, crops, livestock, gross farm income
  • Interact with maps featuring field boundaries of their farm fields for over 300 million acres of crops
  • Interact with the data through a user-friendly interface, complete with mapping, charts, graphs and search

Click here to schedule a FarmFocus demo

Find & Build Targeted Audiences

Search by
State

Find the farms & growers in the state or states that you want to reach out to.

Filter by
County

If you're looking to target your data even further, filter by county or counties.

Look at
Crop Types

See the types of crops that each grower farms, and build audiences around each one.

Organize by
Size

Separate the large farms from the small ones - by number of acres, livestock, or farm income - to further target your efforts.

Focus by
Demographics

Choose from our over 200 crop and livestock options, plus owner vs. operator, age, gender and more.

See the Big Picture

No farmer works in a vacuum. They’re part of a broader community, connected with each other, whether it’s through a familial or professional relationship.

Plus, it’s difficult to understand farm data without knowing how it relates to the land.

To get the full picture, you need to know how farmers relate to each other and to the land they operate. That’s why FarmFocus is the best choice for your targeted agri-marketing software.

See a map of farmland tied to each grower, relationships between growers in the U.S. and contact information for them.

That way you’ll know the whole story and be armed with a complete picture of the data.

Interactive Mapping

FarmFocus’ interactive mapping features let you visualize the data so you get the full picture of where your audience is – and where they aren’t. Use interactive mapping to see the markets that are ripe for your products based on your own specifications.

FarmFocus and Grower Profile allow you visualize state and county layers, related growers and more.

Match Our Records to Yours

Customer ID. FarmFocus’ Customer ID field can be filled with your company’s unique ID for your current customers. That way, you can easily compare notes between FarmFocus and your own records.

Prospects vs. Customers. Our custom “Flag” field lets you flag certain records based on yes/no criteria. Use this to easily delineate current customers from prospects, or any other type of data, like organic vs. non-organic farmers.

Integrate with your CRM. If you’re using Salesforce or Microsoft Dynamics, we can make sure that our grower records integrate with your database. Click here to learn more about CRM Connector.

Powered by Grower Profile

FarmFocus lets you build targeted agri-marketing audiences, but Grower Profile lets you analyze farm operations and history.

Click here to learn more about how Grower Profile adds additional data-driven power to FarmFocus.

See Grower Profile

What You’ll See With FarmFocus

Name, address and county

Producer code

Phone and email address (as available)

Latitude and longitude coordinates

Related growers, and relationship type

Name and address for each related grower

Crops and acres grown

Livestock type with herd size

Gross Farm Income

Summary codes

Field boundaries

Showing farmstead location as well as all field boundaries

Zoom and scroll-over features with pop-ups showing crop and acres on each field

Seven years of cropping at field level

Links to the location of each farm field on the map

…and more

Farm Market iD can give you access to targeted agri-marketing data within minutes.

Schedule a call with our team to find out more.