Call us today at (844) 487-6322 or email sales@farmmarketid.com


Marketing Less and Expecting More.

  • Posted by FMID Marketing
  • On August 7, 2017
This sounds counter intuitive, but follow the math to follow the money.   I often use an expression to trust your instincts and intuition ONLY in the absence of data, and this is a good example. Let’s say that you are a company that manufactures or sells a slow-release nitrogen.  You could, of course, spend […]
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Read this article, and in 3 minutes you will understand email marketing

  • Posted by FMID Marketing
  • On June 28, 2017
Email Marketing is a well-known, tried and proven method of communicating with customers, prospects, and the market, in general.  In fact, it is the cornerstone of many of the highly successful marketing automation platforms like Hubspot, Marketo, Exact Target, etc. For every $1 spent, email marketing generates $38 in ROI.   According to a McKinsey & […]
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Farm Market iD’s Database Covers Over 300 Million Crop Acres

  • Posted by FMID Marketing
  • On May 25, 2017
Farm Market iD today released its 2017 Annual Update of its farm and land database. The FMiD database now covers over one billion acres (1,091,880,497 acres), includes more than 322 million acres of crops like corn, soy, wheat, and over 100 more, and represents 94% of the major crop-production in the US. This year’s update in […]
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Myth Busters : How Farm Market iD’s data is different from the “other” guys.

  • Posted by FMID Marketing
  • On May 24, 2017
I regularly get the question of how our data is different from other providers of Farm and Farmer data.  As a CEO, I have always held firmly to the principle of not denigrating the competition and focus on selling our capabilities rather than disparaging the capabilities of others.  As a company, we are very transparent […]
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Farm Market iD launches Digital Marketing Partnership with Big Reach Network

  • Posted by FMID Marketing
  • On April 24, 2017
We have partnered with Big Reach Network to onboard our data for display and mobile marketing and provide our clients and the industry a solution to target their digital marketing with the same criteria that our clients have come to expect from us.  Now we can provide our clients a full omni-channel marketing mix and […]
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Location, Location, Location (It’s all in the way that you slice it.)

  • Posted by FMID Marketing
  • On April 21, 2017
Over the last couple of months, Farm Market iD has announced two new product launches (Field Vision and Farm Focus with Grower Profile).  These products incorporate FMiD’s proprietary geospatial data to help agri business understand the relationships of farms to farmers and the importance of “Location”.  These applications bring Farm Market iD’s geo-spatial capabilities to […]
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Farm Market iD Launches Ag Sales and Marketing Enablement Application

  • Posted by FMID Marketing
  • On April 20, 2017
FarmFocus with Grower Profile Westmont, IL (AgPR) April 19, 2017 — Following Farm Market iD’s February 2017 introduction of FieldVision, its powerful mobile data-delivery platform, the company announced today its newest online product release:  FarmFocus with Grower Profile. Steve Rao, CEO, said, “We are very excited about the new FarmFocus with Grower Profile launch.  This […]
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BIG REACH NETWORK ANNOUNCES DIGITAL PARTNERSHIP WITH FARM MARKET ID

  • Posted by FMID Marketing
  • On April 18, 2017
Big Reach Network (BRN) has signed an exclusive agreement with Farm Market iD (FMID) for the execution of targeted digital advertising campaigns that leverage FMID’s leading database of detailed crop and livestock data. Over 1.8 million producer records, with 160 demo codes and 1.2 million email addresses will be continuously matched to current online data […]
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Farm Market iD Launches Ag Sales and Marketing Enablement Application

  • Posted by FMID Marketing
  • On March 28, 2017
FarmFocus with Grower Profile Following Farm Market iD’s February 2017 introduction of FieldVision, its powerful mobile data-delivery platform, the company announced today its newest online product release. FarmFocus with Grower Profile. Steve Rao, CEO, said, “We are very excited about the new FarmFocus with Grower Profile launch. This is a product release that has been […]
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Show me the Money?

  • Posted by FMID Marketing
  • On March 28, 2017
We are doing some interesting work here at Farm Market iD to assist our clients in growing their revenues.  Back in the good ol’ days we focused exclusively on providing mailing lists and data installs.  We then added email marketing to the mix. Next, we added overall data management and database marketing services.  Now we […]
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Farm Market iD Launches New Data Delivery Tool

  • Posted by FMID Marketing
  • On February 28, 2017
Visual Mapping Platform “Sees” Farm Fields, Grower Detail and More Westmont, IL.  February 27, 2017 Chicago-area based Farm Market iD, the leading US farm data provider, today announced the release of its FieldVision mobile data delivery platform. FieldVision is a powerful tool for any agribusiness that has a field sales staff, advisors, consultants, and others […]
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Marketing in a Down Economy

  • Posted by FMID Marketing
  • On October 25, 2016
We are, most certainly, in a down ag market driven as a result of low commodity prices. We are in year 3 of this down market which is driven by a worldwide grain supply glut and a strong US dollar, which are putting pressure on export prices. The typical reaction from business is to cut […]
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Difference Between Email CRM and Email CAM

  • Posted by FMID Marketing
  • On September 8, 2016
Sending email vs. inboxing email We all understand the fundamental difference between our relationship with customers (CRM) and our relationship with prospects (CAM).  We do not market to them the same way, nor should we.  Email marketing and communications technology (ESPs and Marketing Automation) is not new and is a routine method for a company […]
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Getting the Data You Need When You Need It

  • Posted by FMID Marketing
  • On September 8, 2016
Featuring FMiD’s CRM Connectors “Everything has a meaning or nothing has.  To put it another way, one could say that art is without noise.” – Roland Barthes The promise of Big Data has been the possibility to aggregate and analyze all the data that your company creates, thus enabling you to make better, smarter decisions […]
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John Montandon to join as a strategic advisor with Farm Market iD

  • Posted by FMID Marketing
  • On April 29, 2016
Westmont, IL – Farm Market iD (FMiD) announced today that John Montandon, former owner and founding partner of FMiD, has agreed to rejoin the company as an advisor to CEO, Steve Rao, the FMiD management team and the company’s Board of Directors. John joins the company at a key stage as the company spun out […]
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The Value of Targeted Ad Serving (Digital Display) to the right audience at the right time

  • Posted by FMID Marketing
  • On February 29, 2016
In the world of Agri-brand advertising the options in the offline world are well known, proven, wide and varied. From direct mail, to print publications, to radio and television, and outdoor display.  Agri-brands have moved the same messaging and communications to their analogous forms online: Direct Mail → Email Print Publications → Display Advertising on […]
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Farm Market iD releases Harvest Year 2014 farm and land database including new targeting capabilities

  • Posted by FMID Marketing
  • On August 25, 2015
Westmont, Ill – Farm Market iD today announced the release of its updated farm and land database, which now covers Harvest Year 2014. With this update, FMiD’s proprietary fact-based (not survey or modeled) database now contains detailed information on over 402 million planted production acres comprised from over 24 million geospatial land units.  The land and production […]
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Farm Market iD Hires Shala Graeve

  • Posted by FMID Marketing
  • On June 4, 2015
Westmont, IL – Farm Market iD announced today that Shala Graeve has joined the organization in the role of Senior Account Executive. With over 20 years of marketing and data intelligence experience, Ms. Graeve will be working with Farm Market iD customers and prospects in the agriculture industry with a focus on evaluating customer needs […]
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Farm Market iD Email Database Grows to over 1.1 MILLION Opt-­In Email Records

  • Posted by FMID Marketing
  • On February 17, 2015
Westmont, IL – Farm Market iD announced today that it now has over 1.1 Million opt-­in email records powering its email database and append services. At 400,000 just 3 years ago, Farm Market’s jump to 1,153,862 is a reflection of the company’s continued focus on providing agri-­marketers with solutions that deliver results. A powerful tool […]
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Farm Market iD Announces the Release of the 2012 Crop Year Update

  • Posted by FMID Marketing
  • On July 31, 2013
Westmont, IL – Farm Market iD® announced today that the Farm Market iD Database has been updated with 2012 crop year data. The update provides information on the farm owners and operators farming over 758 million planted acres representing $692 billion in gross farm income. This information is valuable to agri-marketers, market researchers, universities, and […]
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Farm Market iD Announces the Release of It’s 2013 Land and Grower Database With New Geospatial Capabilities

  • Posted by FMID Marketing
  • On July 31, 2013
WESTMONT, IL – Farm Market iD, a Telematch Inc. company, today announced the release of its proprietary farm and land database. The FMiD database contains detailed, fact-based (not survey or modeled) information on over 294 million planted acres, 1.8 million active individuals related to the Harvest Year 2013 and over $205 billion in annual crop […]
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Hylon Kaufmann Promoted to President at Farm Market iD

  • Posted by FMID Marketing
  • On May 29, 2013
Westmont, IL – Agriculture data and marketing solutions company Farm Market iD, announced today that Hylon Kaufmann has been promoted to president of the company. Kaufmann joined Farm Market iD in April 2012 as vice president, business development. Steven Rao, CEO, said, “Hylon has done a fantastic job in executing several key strategic priorities to […]
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Farm Market iD Announces Launch of New Website During the 2013 NAMA Agri-Marketing Conference

  • Posted by FMID Marketing
  • On April 17, 2013
Westmont, IL – Agriculture data and marketing solutions company Farm Market iD®, announced today it has launched a new website in conjunction with new branding. The announcement takes place at the 2013 NAMA Agri-Marketing Conference in Kansas City, MO. Enhancements the new website brings to Farm Market iD (FMiD) customers and visitors include: A new […]
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Farm Market iD Hires Senior Information Technology Leader, Jeffery Orczykowski

  • Posted by FMID Marketing
  • On January 22, 2013
Westmont, IL – Agriculture data and marketing solutions company Farm Market iD, has announced that Jeffery Orczykowski has joined its information technology team as vice president information services. During his first months at Farm Market iD (FMiD), Orczykowski will focus on new and improved GIS enhanced data products, FMiD’s California Data File, and enhancements to […]
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